Aaron Massecar, PhD, MBA, is Head of Partnerships at CoVet, where he leads strategic initiatives advancing AI-powered tools in veterinary medicine. A former Executive Director of the Veterinary Innovation Council, Aaron has spent over a decade at the intersection of technology, education, and animal health, advising startups, speaking at 50+ veterinary conferences globally, and writing extensively on AI's role in reshaping veterinary practice. He holds a PhD in Philosophy from the University of Guelph and an Executive MBA from Quantic School of Business and Technology. His work focuses on translating emerging technology into practical, accessible solutions for veterinary teams.